There should be some of you who still know this little fellow. If you went to school in the 90ies this was the hottest shit a kid can ever have: the Diddl-mouse. Everyone wanted to possess each and every product having something to do with Diddl, be it writing pads, pencils, folders, bags or stuffed toys. The Diddl-mouse was popular among kids of the age 5-14. It reached the point when it was almost seen as a demigod and to be honest, I have no idea where that hype came from.
It was just a mouse which was anatomically extremely incorrect and it had a kind of stupid gaze. This mouse had no skills and was not useful for anything and it even had no biography and now it’s dead. The company who owned the licensing rights is going to give up on the mouse. They are going to stop flooding the market with Diddl products. So, rest in peace with your fellow plush animals, Diddl.
Copyright and Source: http://www.zeit.de/zeit-magazin/leben/2014-06/diddlmaus-dankt-ab-gesellschaftskritik
