In a world where luxury goods have become accessible to an ever-growing crowd, due to the constantly growing standard of living in several countries, it is little wonder that there’s also a strong backlash against the mania of exclusivity and excess. Minimalism is not a new concept, but it remains as modern as ever. This is due partly to the timeless quality of the design principles, and partly to the practical aspect that arises through the rejection of the superfluous. And advocates of the minimalistic lifestyle have it much easier in a lot of ways, as the neutral colours and uncomplicated designs make combinations achievable in the snap of a finger.

This style is really taking over, even in the world of lingerie and loungewear. At least, that’s the case when it comes to Bread & Boxers. This Swedish label strives for perfection in the field of minimalism, and their simple designs are made from high-quality organic cotton.

For the women, these mainly consist of undershirts and hipsters, and boxer shorts for the men. That’s all you’ll need for everyday life! As usual, when it comes to perfect purism – the Scandinavians lead the way.

More Info: breadandboxers.com