There are barely any other brands which truly embody the capital’s flair and demonstrates it to the world in extraordinary collections like the brand Lala Berlin. Behind this label stands the designer Leyla Piedayesh, who is actually a qualified management expert. Her fashion career started at MTV Berlin when she worked there as an editor, followed by her fashion label’s debut in 2004.
Lala Berlin mainly concentrates on chic knitwear, which spreads out Berlin’s charisma in a casual, yet precious way. No one, but Lala Berlin can embody this city’s motto “arm aber sexy “ which translates to “poor but sexy” in such an intriguing way.. By now, the label has become an icon and enjoys attention from famous fans like Heidi Klum and Claudia Schiffer.
The label has been already welcomed with great excitement at the Mercedes-Benz Fashion Week in Berlin. Beside intense fashion made of precious and slack elements, it’s the outstanding jewelry pieces that have made the label internationally popular and that focus on urban lifestyle.
In the fantastic winter line with its real wow-effect and wild coolness, she unifies beautiful knitwear with various other materials. The leathered leggings or the transparent lace top highlight the refreshing, young, sophisticated and modern line with its colorful patterns. Boyish as well as asymmetric shapes define the sophisticated design.
This is a contrast to the svelte summer line, in which the wearer’s sensuality is emphasized by seductively short hot pants. Also the combination of casual sweaters with wide-cut tops or t-shirts becomes an impressive eye catcher, which is presented in light color shades, such as rose, orange, cream and blue.
Copyright and Source: www.lalaberlin.com and http://mbfashionweek.com/
