Aartivijay Gupta is the Indian answer to modern design. The creative designer places a particular value on the wearability of her clothing and therefore prefers contemporary, uncomplicated cuts. Men as well as women love her creations, because the straightforward cuts truly breathe new life into the Indian world of fashion. Presenting a very special connection to different types of art, Aartivijay Gupta turns her creations into pieces of artwork themselves.

The sophisticated and incredibly exciting prints are inspired by music and painted art, and form the core pieces of her designs. Paired with simple and straightforward cuts, the prints turn Gupta’s fashion into an eccentric fashion bomb. Her outfits are usually decorated with one complex and lavish painting each, but you can also occasionally spot several smaller prints embellishing one single piece of clothing.

The latest women’s collection is heavily inspired by the motto “Who Wore When What” and tries its hand at historically inspired fashion. The result, however, is anything but old-fashioned – instead, modern silhouettes are combined with prints reminding us of paintings. World maps as well as other nostalgic prints decorate the pieces. The result? Beautifully vintage fashion!

Men too will surely discover their new favorite pieces. How about the sports coat with an all-over print? Well, if you like cheeky statement items, you will undoubtedly fall in love with Gupta’s fashion, which can indeed be seen as a declaration of love towards individuality. Have I piqued your curiosity? Aartivijay Gupta will be taking the stage at Lakmé Fashion Week in March – stay tuned!

Copyright and source: https://www.facebook.com/AartiVijayGuptaCouture?fref=photo, http://www.lakmefashionweek.co.in