The brand J. Lindeberg  was founded in the year 1996 in Stockholm which made me think of the brand’s fashion show within the frameworks of the Fashion Week Stockholm  on August 36th at 18:00 as a kind of home match. J. Lindeberg shows women’s and men’s wear for an active lifestyle because this brand’s fashion is adjusted to ski and golf activities. However, elegance is yet not neglected, enabling the fashion-conscious woman and man to dress to impress.

The early bird catches the worm. There aren’t many labels which already showcased the summer visions for the coming year to the public. Instead of merely presenting the latest collection at exclusive fashion fairs, the brand chose to provide its customers with an online look book. A clothing line marked by business and free time activities in noble nuances and embellished with creative details awaits you.

The women’s wear shows elegant two-piece suits. Thanks to casual cuts, which define slightly loosely cut pleated pants and oversize blazers, the business outfit becomes your ultimate companion for your free time. Jeans and light summer dresses in bright and joyful colors embody one thing: The joy fashion can bring us.

Men too can indulge in elegant outfits which of course include pleated pants, shirts and sports coats. However, skinny jeans or casual flower patterns point to the nonchalant side of the business look.

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