In 1973 Helmut Schotterer founded fashion label Marc Cain with only one goal: To put elegance into the center of the label’s whole being. Helmut Schlotterer still acts as CEO of the now established brand, which has gained worldwide popularity over the years. The key to success lies in the brand’s own personal style, it’s timeless, yet always manages to influence the seasons. Marc Cain is seen as inspiration for the confident woman and the label’s always in the first row when it comes to creating new trends.
Berlin’s Panorama Exhibitions took place from July, 8th – 10th, where you were able to see the latest collection of 2015. The scenery wasn’t something you could easily overlook either. Matching the exhibitions motto you were able to see the show with a bag of popcorn, cotton candy, balloons and even a roller carousel was installed. Today’s article however, will be about the new fall/winter trends of 2014/2015, which will open the doors to a world where you can easily combine business and leisure.
Marc Cain attempted a cheeky approach to combine bold colors with playful prints and elegant patterns, which gave the label a fresh young style without having to pass on the label’s trademark elegance. The interaction between feminine dresses, slim pencil skirts and sophisticated skinny jeans were completely revised by adding a few adventurous colors. You will find fresh, daring and playful fashion highlights, which always have a touch of sophistication to create a nice balance. Floral and animal prints, earthy hues and sky colors, black and white contrasts and silky gloss were combined to express the natural elegance of Marc Cain. Additions like embroideries, sequins, studs and leather are just the cherries on top.
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