The popping, crazy, youthful and trendy label Juicy Couture is known for being into plush, overloaded colors and leopard prints. Well, and it can be quite cool to be loaded with gold jewelry, bold bling blings and walk in brief shorts or pink, body-shaping sweat suits.
The brand’s “Viva La Juicy” perfume, which has already been launched in 2008, spreads a similar trashy decadency. The chunky flacon reminds me of cognac bottles made of crystal glass. The girly, pink bow highlights the feminine couture character of a gorgeous gown.
If you buy the 50ml (=1.70oz) bottle, you’ll get the typical Juicy Couture bling bling, which will be attached to the bow. Read more about the campaign. The model is shown in a scrapped, semi-transparent gown. It’s a natural, partly “used” style” which makes her appear as if she has spent an entire night partying.
What I first distinguished where peaches and roses. Over the time, the fragrance will change into a creamy vanilla touch without being too powdery. It resembles the delicate scent of milk and honey and a silky touch – a perfect combination. Viva La Juicy is very sweet and at the beginning you’ll find it more fruity and fresh. If I smell it for a much longer time, I imagine pictures of yummy, creamy caramel cream.
Top note: Wild berries, tangerine
Heart note: Cape jasmine, jasmine, honeysuckle
Base note: Amber, caramel, chocolate, sandalwood, vanilla
Image source: Readthetrieb




