The last few years were all about finding new makeup trends that improved or modified the techniques of applying makeup and optimized your looks overall. Trends like baking or highlighting and contouring blew the beauty market away and let a variety of brands benefit from it. But what only a few know is that these trends have their roots in the world of drag queens and have already existed for ages. Here are the three most popular makeup trends that we can thank the drag queens for.
- Highlighting & Contouring
No, Kim Kardashian was not the first to start this trend. Drag queens have used this trick for years to visually transform their faces and to hide their contours. Brands like Anastasia Beverly Hills took advantage of this trend and created products like the Original Countour Kit.
- Baking
Since the makeup should last all night without melting off the face,drag queens invented this trick. By piling on a ton of loose powder after applying the actual makeup and brushing away the excess after a while, it sets the makeup and makes it last until you scrub it off. The Laura Mercier Setting Powder was one of the best sellers in this department.
- Overdrawing the lips
Before Kylie Jenner started this huge trend which entails drawing over your natural lip line, it was used by drag queens. A lip liner is used to overdraw the natural contour of the lips to create the illusion of fuller lips.
Lipliners by of MAC are ideal for this technique. Try it out!
Image 1: © MAC Cosmetics
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