AUTUMN/WINTER 2014/2015: A SUMMARY
With a total of 40,081 visitors in three days, Panorama Berlin’s Fall/Winter 2014/2015 fashion trade show recorded a clear increase in visitor numbers (+ 11%), bringing 3,863 more visitors to the event than in the Spring/Summer 2014 season in July 2013.
Visitors came from 93 nations compared to 96 in summer 2013. With an almost 12% increase, the number of collections shown rose from 360 to 400.
PANORAMA BERLIN – A NEW CHAPTER
To do justice to the increasing demand for exhibition space and to ensure Panorama Berlin’s continued growth, we are closing the chapter in our history that took place at the ExpoCenter Airport and are moving to a new Messe Berlin location – to one under the Funkturm (Radio Tower). With perfect infrastructure and easy access to public transportation, the inner-city location offers six halls, making it an excellent starting point for expanding our segments, since the venue offers the space for further expansion. In addition to offering the best possible conditions for exhibitors and visitors, the area at the South Entrance to Messe Berlin offers endless possibilities, including space for fashion shows and symposiums.
Panorama Berlin’s visitors will continue to enjoy free shuttle service that will bring them to all relevant hot spots during Berlin Fashion Week. Since visitors can travel to the new location on their own, it also offers more freedom and flexibility.
Copyright and Text: www.panorama-berlin.com
